Different Roads of Sustainability - ADALÉI

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Different Roads of Sustainability

Different Roads of Sustainability

If you keep up with the latest manufacturing trends in fashion, there is a definite movement to demand more responsibility in how clothing is produced.  Traditionally the second largest polluter, fashion companies are slowly shifting the Fashion Titanic in another direction in an effort to incorporate more sustainable fabrics, demand safe and fair working conditions, and source from companies committed to reducing the toxic impact on our planet.  Unfortunately, these things take time, as this effort has to grass root at the very bottom of the supply chain and while many factories are taking on the challenge, many are not.

One of the advantages of being a small fashion startup is the ability to implement these strategies across the board, especially in a vertical manufacturing facility.  Since we only contract fabric to be produced at a small number of mills, we actively seek out those mills that have our shared values.  Some are family owned businesses and are committed to milling fabrics with closed loop systems that recapture the toxic waste or use processes with low impact.  Since everything at ADALÉI is made under one roof here in Raleigh, North Carolina, we have complete control over the process, ensuring fair working conditions and wages, a commitment to reduced fabric waste, and the ability to produce on demand.  Fabric is not cut until order are placed, ensuring excess inventory isn't liquidated, flooding the market with additional clothing waste. 

If a design is not selling, the responsibility lies with the designer to edit the fit, listening to what the customer wants, and then produce based on those changes.

This is opposite to the traditional fashion model of a company stocking stores with what they expect you to like.  Designs that are slow to move become liquidated to discount stores or worse, eventually dumped into emerging markets overseas.  This actually has a negative effect on those local economies and the artisanal sewers and craftsman (craftswomen) are now competing with cheap and cheaply made goods.  No different from what we have created here in the US.  The long tentacles of fashion can have a devastating impact across the globe with the accumulation of so much unwanted clothing.

The excitement in this new wave of sustainability is that every effort is a positive and contributing effort.  Sustainability and business values can have many faces and start at the fabric/fiber mill or can be a part of your fabric choices and most easily be incorporated into your manufacturing culture.  Companies should applaud each other's efforts, although they may not all look alike.

For example, most of our jersey contains a small amount of spandex, which will not eventually decompose like the tencel, modal, or wool, but that is a place of compromise in our values, as the stretch allows for comfort and ease in movement.  This small allowance is offset by the fact we try to partner with fiber and fabric mills that are committed to the most stringent environmental standards and our lean, vertical manufacturing has the highest values.  In addition ALL of our fabrics are washed in cold water and never use a dryer.   The use of a washer and especially dryer at home after the sale is a larger energy consumer and polluter than the creation of the fabric itself.   We are proud that two designs from this mill are zero waste.  

Another value would be partnering with a US mill, that may not have the high standards of environmental control in comparison to mills in Europe, however we are supporting our local economy and keeping jobs from moving overseas.  When we do choose to import a fiber or fabric because either it isn't available in the States or the quality is exceptional, we only place orders through our NY reps, ensuring someone in our own country is provided a job and gets a portion of every order.

In contrast another company may choose an organic cotton free from pesticides and toxins, but their compromise is the large amount of water used to grow the cotton.   Unfortunately for now it is not perfect and can be very challenging to find supply chain partners committed to the effort of vertical sustainability.  But the ultimate goal is for all sourcing across all channels to be a part of this effort and available to companies large and small.  The important issue is that every designer, fashion company, and manufacturer start demanding (or providing) this for the greater supply chain.  There are many different roads to sustainability and they don't have to look the same.  It's just important that we pick one (or more) to be a part of the greater effort of reducing the global impact of fashion on our environment.

 



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SIZE + CARE GUIDE
BUST (measure at fullest part)
WAIST  (measure at or below belly button)
HIP  (measure fullest part of low hip)

 

MEASUREMENTS ARE IN INCHES

XXS |  size  0   

B
W
H
32 1/2
25
35 - 35 1/2

 

XS  |  size 2/4

B
W
H
33 - 34 1/2
26 - 27
36 - 37 1/2

 

 S   |   size 6/8

B
W
H
35 1/2 - 36 1/2
28 - 29
38 1/2 - 39 1/2

 

 M   |   size 10/12

B
W
H
37 1/2 - 39
30 - 31 1/2
40 1/2 - 42

 

L   |   14/16

B
W
H
40 1/2 - 42 1/2
33 - 35
43 1/2 - 45 1/2

 

 ALPHA SIZES (XXS - L) ARE CLOSER TO THE LARGER SIZE. 
EXAMPLE IF YOU ARE CONSIDERING A SIZE 4 OR 6. 
If you typically wear a solid size 6, never buy petites, and do not like your clothes form fitting, PURCHASE TRUE TO SIZE. 
If you typically wear a size 6, also buy petite, occasionally buy a size 4, and/or prefer your clothes a closer fit, PURCHASE A SIZE DOWN. 

 WHEN SIZING DOWN, YOU WILL NOTICE IT ACROSS THE UPPER BACK, NECK OPENING, ARMHOLE OPENING, AND GENERALLY THROUGH THE BUST, WAIST, AND HIP. 

 


PLEASE READ OUR CARE GUIDE PRIOR TO ORDERING, TO ENSURE YOU MAKE THE BEST DECISION FOR YOUR SIZE AND WASH PREFERENCES. 


We understand that quality starts with exceptional fabric.  Which is why we only work with a small number of mills across the world that pass our in-house test standards and are committed to the highest quality.  We also support mills that strive for the lowest environmental impact, including Edelweiss products from Lenzing that have a zero carbon footprint. 

Our commitment to a lower impact includes washing all ADALÉI garments in COLD water only and never using the dryer, which uses a large amount of unnecessary energy. 

For our fabrics that can be washed, we suggest the following:

For our fabrics that require dry cleaning we suggest choosing a cleaner committed to not using PERC.  In 2012, the EPA classified PERC as a "likely human carcinogen". 

Several of our garments are labeled dry clean only due to the content being a specialty fiber.  Most silk, wool, and other fabrics CAN safely be washed at home, however, you might experience a change in the surface of the fabric or slight shrinkage.  

We understand some customers never dry clean anything. Do you want to pre-test a "dry clean only" garment prior to hand washing? 

We are happy to provide a cutting room floor swatch so you can do your own testing at home prior to washing your garment.  You can let us know you want a swatch in one of two ways. When purchasing, type "wash swatch" in your notes at checkout . We are happy to recycle these scraps so that you can feel confident about whether washing or dry cleaning is best for your ADALÉI garment. 

We use two types of silk in our Ethereal Silk collection.  The silk charmeuse (Gigi) is already pre washed by the mill and able to be washed by hand at home.  However, our crepe de chine (Caroline and Coco) is a standard silk and we cut the design slightly oversized to allow for some shrinkage.  We do NOT PREWASH our crepe de chine silk, for our customers who always dry clean. In our cold water wash testing, we noticed around 1/2" to 1" shrinkage in both the width and length.  Our model Eliza is wearing the Caroline (beige) in S and the Coco (black) in XS to show you the PRE-WASH comparison in sizing.  We also noticed a slight change in the "hand" of the silk, meaning it was not quite at silky.  Never put silk in the dryer.  Please consider these factors when ordering your size. 

Still have a question or just want to double check with us? Email info@adalei.com.